American cash back and shopping rewards company migrated their on-premise Hadoop clusters to AWS using a
combination of services like S3, EMR, and Snowflake to achieve cost reduction and operational efficiency.
AWS was selected after rigorous evaluation criteria which included a proof of concept. Post successful migration by Cloudwick, The shopping rewards company has been able to save on operational cost and add new analytics
capabilities like machine learning with data being available in a data-lake for more complex analytics.